Friday, 25 July 2008

Myspace's facelift

Is Myspace an exception to the usability rule? Dave Katz from In-house seems to think so according to this week's issue of marketing, and he may have a point.

Conventionally any improvement made that eases navigation and usability on the site is a good thing, but not when it makes it idiotproof enough for your mum and grandmother to tap into. The whole concept of myspace was centred around a youth tech savy culture who held the advantage of being the only ones who had the time and willingness to work out how the site worked. The question is will it loss its image and appeal now that it has become very user friendly and not unlike facebook in design!?

Being one of the first of its kind Myspace had an advantage, with low user expectations, but now with so many other social neworks to compete with it was inevitable that they would have to step up their game and make it easier to use. They site does still have a fairly distincive look being one of the few who use graphical backgrounds and allow you to customise your profile page. However the site has slightly lost its independent feel and seems to have conformed to the masses or the facebook mass.

I think it could have been more daring and stood out from the group with a funkier egde given its 'in group trendy' following. Though im sure its angle on music will keep it afloat.

What do you think?

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